These are weekly ads for retail store on NATO base in Germany –
- had to keep in mind the international audience, how to make everything understood
- add value to products
process: receive product list, sometimes thematically linked by a few words. I edit product images and source stock images, write copy. first email ad in vertical format, then rearrange into A4 printed format flyers and A2 for printed signage
very fun work! I chose these four sequential weeks because I was pleased with how each week’s concept came together
Scroll down to view a larger version of each ad.