Love of Life

A good friend of mine has a talent for healing minor ailments with herbal remedies and essential oils. When she decided to start selling her treatments, I knew that she needed a logo that would do justice to her joyful, nurturing personality. With this design, my intent was to honor her Celtic heritage with a modern, feminine take on the Tree of Life. Rich earth tones emphasize her connection to nature while multiple colorways offer her flexibility in printing options.


Shot in the Dark

I designed this logo for an imaginary business. A “shot in the dark” is made by adding espresso to brewed coffee, and I couldn’t resist tying that conceptually to the electric thrill of getting a great shot. I imagine this cafe as a minimalist haven for working late into the night, surrounded by the rotating art prints of local photographers.


DreamyBEAST Design – Progression

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